MGMT 221 - Event Planning and Management

(3 credits)

This course enables students to develop an understanding of how to plan, organize and execute professional events. This course exposes students to theories and styles of effective event management techniques. The course requires students to design, develop, and carry out a minimum of two events while applying event planning strategies learned in the classroom. The events will be delivered virtually to outside community participants and regional attendees. Students will apply knowledge from the semester and explain how these large-scale events were planned, managed and executed. The course content will be applicable to business degrees in widening the management capabilities and knowledge of the students, which will equip them with a broader and more desirable skill set.