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Dec 30, 2024
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2014-2015 Undergraduate and Graduate Catalog [ARCHIVED CATALOG]
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MKTG 404 - Marketing Management (3 credits)
Capstone marketing course that includes the essentials of marketing management, analysis of marketing problems and cases, and the development of marketing plans. Prerequisites: MKTG 302 , MKTG 320 and MKTG 321 . Spring.
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